# Mike Esser

> Screenwriter & AI Technical Writer | Currently at Meta (RoseInt) | Optimizing LLM Interactions through Storytelling


## Posts

- [Narrative Engineering: Moving Beyond the "Chat Box".](https://mikewesser.com/2026/01/14/narrative-engineering-moving-beyond-the-chat-box/): Most writers have started using AI as a digital assistant, but many barely scratch the surface because they rely on basic prompts. To truly refine your craft, you need to level up. Narrative Engineering moves you beyond simply “typing text in a box.” By leveraging a dash of coding expertise and structured logic, you can stress-test your character’s viability before you even write a scene. Imagine chatting directly with your protagonist or eavesdropping as two characters interact—gaining insights that would normally take weeks to discover. By using accessible tools like API access and Google Colab, you can make massive strides in […]
- [Check out Aristotle](https://mikewesser.com/2021/08/29/check-out-aristotle/): I just posted my take on the very first self help book for scriptwriters on my company’s website. The book is THE POETICS by Aristotle, written around 400 A.D.. What I did was to extract all actionable advice from the somehow idiosyncratic book, so that you can digest it and use it without the need to go through 400 pages of “thorny read” as some critics have put it. In order to make his rules and recommendations easier to understand, and to give you an idea of how to use them in your writing process, I applied them to a quintessential […]
- [5 ways to overcome a writers' block](https://mikewesser.com/2021/08/28/5-ways-to-overcome-a-writers-block/): A writers’ block is when you are a writer and cannot write. Yes it is as terrible as it sounds, but fortunately there are ways to overcome this crisis. What works for me are these things: 1. Motivated or not, sit down at your desk every day, on a schedule, if you can. It will happen that you just sit there, but that’s ok. Just do it and if no ideas are coming, do not worry and don’t start to do anything else, just sit there. Overtime it will help your brain to understand that you want it to focus on […]

## Pages

- [Blog](https://mikewesser.com/blog-2/)
- [Current Work: Meta & Netflix](https://mikewesser.com/current-work-meta-netflix/): I am currently supporting Meta’s AI Studios, focusing on AI Red Teaming and LLM interactions to bridge the gap between technical logic and human connection. Simultaneously, I mentor emerging talent at Netflix’s Accelerator and Incubator Labs through Tatino Films.
- [UNLEASHED](https://mikewesser.com/unleashed-2/): UNLEASHED Runes are just waiting for their resurrection Runes stem from mankind’s oldest religion. But they deal with energies, not with Gods. People of the North used them as doors into that other world which is right behind the surface of things, and yet unreachable for the common human being. Their origin is unknown. The Romans invaded the north, suppressed the usage and discredited Rune symbols as a primitive alphabet. Their power was soon to be forgotten. The Nazis resurrected the Runes in their search for means to gain control over minds and souls. By the time they found out that […]
- [Dark Side of Moon](https://mikewesser.com/dark-side-of-moon/): “When I first saw the camp and the underground tunnels of the V2 factory that it had supplied with slave laborers (some 20,000 of whom died) […] the shock of grasping the size of the distortion perpetrated by von Braun and his American apologists was so strong that trying to convey the nature of the falsehood suddenly seemed futile. [They] covered up the place’s horror or maintained that being involved with the V2 was different from being involved with the slaves–that science was above society, in largest terms. Who would believe this without seeing it? Germans might cover it up to […]
- [UNCONDITIONAL](https://mikewesser.com/unconditional-2/): UNCONDITIONAL Keep the memory alive “Human bonds, relationships exist independently of space and time. You can feel close to someone who is far away, long gone or even dead. Secrets, doubts, and fear can destroy this invisible but strong bond. Then the loved one drifts away, irretrievably lost in the ocean of time, banished forever from the realm of those we miss.Lea Dahlen went missing twenty years ago and Paula Dahlen hasn’t seen her sister ever since. Yet, something tells her that she cannot stop looking for her, that Lea still needs her. Paula’s family fell apart and moved, but Paula […]
- [DARK SIDE OF THE MOON](https://mikewesser.com/dark-side-of-the-moon-2/): DARK SIDE OF THE MOON How to get away with mass murder and become a hero of all mankind? “When I first saw the camp and the underground tunnels of the V2 factory that it had supplied with slave laborers (some 20,000 of whom died) […] the shock of grasping the size of the distortion perpetrated by von Braun and his American apologists was so strong that trying to convey the nature of the falsehood suddenly seemed futile. [They] covered up the place’s horror or maintained that being involved with the V2 was different from being involved with the slaves–that science […]
- [ToTellAStory](https://mikewesser.com/totellastory/)
- [George F. “Chip” Johannessen](https://mikewesser.com/george-f-chip-johannessen/): Michael is that rare combination of distinguished academic and gifted professional. He has that rare and special gift not only understanding the commercial possibilities but also possessing creative imagination to make things happen
- [Unleashed](https://mikewesser.com/unleashed/): Runes stem from mankind’s oldest religion. But they deal with energies, not with Gods. People of the North used them as doors into that other world which is right behind the surface of things, and yet unreachable for the common human being. Their origin is unknown. The Romans invaded the north, suppressed the usage and discredited Rune symbols as a primitive alphabet. Their power was soon to be forgotten. The Nazis resurrected the Runes in their search for means to gain control over minds and souls. By the time they found out that Runes are deeply anchored in our subconscious and […]
- [Unconditional](https://mikewesser.com/unconditional/): “Human bonds, relationships exist independently of space and time. You can feel close to someone who is far away, long gone or even dead. Secrets, doubts, and fear can destroy this invisible but strong bond. Then the loved one drifts away, irretrievably lost in the ocean of time, banished forever from the realm of those we miss.Lea Dahlen went missing twenty years ago and Paula Dahlen hasn’t seen her sister ever since. Yet, something tells her that she cannot stop looking for her, that Lea still needs her. Paula’s family fell apart and moved, but Paula could not leave, she just […]
- [Dark Side of the Moon](https://mikewesser.com/dark-side-of-the-moon/): “When I first saw the camp and the underground tunnels of the V2 factory that it had supplied with slave laborers (some 20,000 of whom died) […] the shock of grasping the size of the distortion perpetrated by von Braun and his American apologists was so strong that trying to convey the nature of the falsehood suddenly seemed futile. [They] covered up the place’s horror or maintained that being involved with the V2 was different from being involved with the slaves–that science was above society, in largest terms. Who would believe this without seeing it? Germans might cover it up to […]
- [Development Producer](https://mikewesser.com/development-producer/): Michael has done much of his best work in and with writing teams, starting with Germany’s first daily drama series “Forbidden Love” in which he headed the story department for the initial 150 episodes, adapting a successful Australian format by the “genius of daily drama” Reg Grundy. He went on helping create high profile thrillers like “Solo for Clarinet” after a novel by Elsa Lewin, “The Publisher" about Germany’s Randolph Hearst, Axel Springer, and “A Time of Thunder and  Lightning” after an international bestseller by Charlotte Link.
- [Producer](https://mikewesser.com/producer/): As a producer Michael has helped numerous young writers, directors and actors with their first steps. He also has worked with big names like Jean Marie Straub, Margarete von Trotta, Nico Hofmann, Oscar Roehler, Jeremy Fekete. He has worked internationally, with great creators like Gus van Sant, George Shengelaia, Bob Rafelson, in coproductions in Italy, Greece, Poland, Georgia.
- [Writer](https://mikewesser.com/writer/): MIchael writes stories out of passion. He has learned his trade from great teachers like Frank Daniel and Robert McKee. His biggest successes are :Sold OUt country,” the truth behind the wall of the wall, “Jew Suss, Rise and Fall, how Germany’s biggest movie star was casted by the devil, and the megahit series “Verliebt in Berlin,” that broke all records and is the most successful German TV series ever.
- [Bringing it all together: Tech and Content Creation](https://mikewesser.com/tech-and-content/): Michael pitches a startup in Machine Learning to the entertainment industry which earns him the attention of Google. In August 2021 he is hired as a Content Analyst (TFF@Google), assessing content, structuring rating processes while bringing his startup to fruition.
- [Moving Onward](https://mikewesser.com/moving-onward/): Michael moves to the United States and establishes himself as a producer, development producer, business liaison manager and startup entrepreneur. He writes material for Myriad Pictures, pitches to all major studios and networks, develops content with major US talent.
- [Privacy Policy](https://mikewesser.com/privacy-policy/): Privacy Policy This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You. We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy. Interpretation and Definitions Interpretation The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in […]
- [Terms & Conditions](https://mikewesser.com/terms-conditions/): Terms and Conditions Please read these terms and conditions carefully before using Our Service. Interpretation and Definitions Interpretation The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural. Definitions For the purposes of these Terms and Conditions: Affiliate means an entity that controls, is controlled by or is under common control with a party, where “control” means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors […]
- [Ideas and comments](https://mikewesser.com/leave-your-ideas-and-comments/)
- [About Me](https://mikewesser.com/about-me/): About We are entering an era where code is a commodity, and the most powerful programming language is, once again, good writing. I sit right at that intersection. With over 9 years of experience in technical development, I currently work as a Technical Writer for Meta’s AI Studios (via Rose Int). In this role, I support the User Generated Content (UGC) team, focusing on AI Red Teaming and documentation. My daily work isn’t just about logging data; it’s about evaluating how our models understand the nuance, ethics, and “human touch” required to build trust. My goal is to translate raw data […]
- [Projects](https://mikewesser.com/projects/): Dark Side of the Moon “When I first saw the camp and the underground tunnels of the V2 factory that it had supplied with slave laborers (some 20,000 of whom died) […] The shock of grasping the size of the distortion perpetrated by von Braun and his American apologists was so strong that trying to convey the nature of the falsehood suddenly seemed futile. [They] covered up the place’s horror or maintained that being involved with the V2 was different from being involved with the slaves–that science was above society, in largest terms. Who would believe this without seeing it? Germans […]
- [Privacy Policy](https://mikewesser.com/privacy-policy-2/): Comments When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment. Media If you upload images to the website, you should avoid uploading images with embedded […]
- [Contact Info](https://mikewesser.com/contact-info/): [siteorigin_widget class=”WP_Widget_Custom_HTML”][/siteorigin_widget]
- [Contact Me](https://mikewesser.com/contact/): Please contact, I am always interested in working on interesting projects, collaborate and take up challenging writing tasks.
- [Home](https://mikewesser.com/)
- [Nico Hofmann](https://mikewesser.com/nico-hofmann/): Michael is an award winning writer and producer and a pioneer for German TV, he has an excellent understanding of dramatic structure and pacing and the rare ability to create vivid and memorable characters.
- [Timm Oberwelland](https://mikewesser.com/timm-oberwelland/): We immediately connected thanks to his pragmatic and straight forward perspective on the landscape of international tv series production, I value his opinion and talent immensely.
- [Jason Daniel](https://mikewesser.com/jason-daniel/): Michael’s natural instinct for story and ability to work creatively with others made him a valued team member and I came to rely heavily on his experience and judgment. After just six months I promoted him to the position of story editor, leading the story team.
- [Logo Design](https://mikewesser.com/logo-design/)
- [Media Relationship](https://mikewesser.com/media-relationship/): Strategizing in building relationships with US studios, production companies, buyers, agencies and management companies. Please head over to my company website totellastory.net for detailed information and pricing.
- [Consultancy](https://mikewesser.com/consultation-packages/): Consultation packages (Skype or FaceTime (30 min/week) Coaching and preparing for pitches and presentations. Please head over to my company website totellastory.net for detailed information and pricing.
- [Coverage](https://mikewesser.com/coverage/): Initial assessment of your screenplay, pilot script or series concept. Please head over to my company website totellastory.net for detailed information and pricing.
- [Content Analyst](https://mikewesser.com/content-analyst/): In the US, Michael began focussing on web content development, achieving three Google certificates. The result was, among many others, a startup that brings Neural Networking and Machine Learning to the Entertainment Industry, enhancing content choice procedures. His dual profile as a name in traditional content creation and development, and the expertise in tech gained him a job offer on a multilingual team at TFF@Google where he improves processes and decision making.
- [Success as Development Producer](https://mikewesser.com/success-as-development-producer/): Michael develops series, TV Movies, feature films, among them the controversial entry into the Berlinale of 2011 “Jew Suss - Rise and Fall,” a documentary about Germany’s biggest post war movie star Romy Schneider, a docudrama about the background of the myth around the Holy Grail.
- [Award-Winning Showrunner & Producer](https://mikewesser.com/owns-development-agency/): Michael creates Germany’s most successful access prime time TV series of all times, “Verliebt in Berlin.” He headwrites the 685 episodes and is awarded the German Emmy in 2007 for this achievement.


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